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I help DJs turn their talent into a brand that gets them booked, followed, and paid — and finally recognised for what they're worth.35 years behind the decks. Now I help DJs solve the problem nobody talks about: distribution.Every Thursday, BPM delivers one idea to help you build a DJ brand that works while you're not in the room.
✉️ Welcome to the BPM Newsletter Business, Performance, Marketing insights for DJs and creative entrepreneurs THIS WEEKS INTEL I was looking for five DJs to work with me for 30 days. The idea was simple. I'd help them improve how they present themselves, build them a professional press kit and website, set up AI around what they're trying to achieve, and give them a clearer system for managing everything that goes into building a DJ career. I expected 15-20 applications, I got nearly 100. And...
✉️ Welcome to the BPM Newsletter Business, Performance, Marketing insights for DJs and creative entrepreneurs THIS WEEKS INTEL Would you pay Instagram to help you grow? Something interesting happened at Meta recently. They launched Meta One, a new subscription service across Instagram, Facebook, WhatsApp and Meta AI. Now, paying Meta for extra features isn't particularly interesting on its own. We've already got Meta Verified. We've got paid advertising. We've got subscriptions everywhere....
✉️ Welcome to the BPM Newsletter Business, Performance, Marketing insights for DJs and creative entrepreneurs THIS WEEKS INTEL Yesterday, I put out a post looking for five DJs who want help building their profile and making better use of AI. The response has been incredible. More than 30 DJs have already applied, within the first 12 hours with well over 100 comments and around 60 people clicking through to find out more. I’m selecting five DJs to receive: • A personalised AI setup built...