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✉️ Welcome to the Rockin Social Media Newsletter

Happy New Year to you and your family,

Quick one for you this week.

With 2025 wrapped up, now's the perfect time to do something most people skip: actually look at what worked, and more importantly what didn't work on your social media especially Instagram.

Not what you think worked. What your data says worked.

Here's how to check your Instagram analytics for the year:

1. Open Instagram and go to your profile
2. Tap the menu (three lines, top right)
3. Hit "Insights"
4. Scroll down and tap "Total followers" or any metric
5. Change the date range to "Last 90 days" or custom date range for the full year
6. Do this for Reach, Engagement, Profile visits

What to look for:

• Which posts got the most saves and shares? (These are your content winners - make more of them)
• Which Reels hit hardest? (Pattern recognition - what format, topic, hook?)
• What days/times did your audience actually show up? (Stop posting when no one's watching)

MI CASA ES TU CASA RADIO SHOW 144

Thanks to everyone who tuned into my Beach Grooves Radio show last Friday, the music was unreal from start to finish! If you love your house music with a soulful edge to it this one’s for you.

The replay’s live now on Youtube. Perfect for your weekend soundtrack 🎶 And I'm back on the radio tomorrow morning from 11am Spanish time 10am UK time, listen on 103.5FM here in Marbella or at www.beachgrooves.com around the world.

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FINAL SPOT ON THE RETREAT IN SPAIN

Imagine waking up in a luxury villa in Estepona, Spain, You spend your morning watching sunrise on the beach, your morning mastering the skills you need to grow your brand, your afternoon shooting high-end content for your socials, and your evening watching the sunset with a crew of like-minded artists.

This isn’t a holiday. It’s a 5-day accelerator for your brand. A chance to get clarity and reset your plans for the summer.

We are down to the FINAL SPACE for the May 2026 DJ & Branding Retreat. This is the last chance to join us for an intimate, transformational experience where you will walk away with:

Pro Press Shots & Filmed Set Footage(Content? Done.

A 30-Day Social Media Plan (No more guessing what to post

A Polished Brand & Press Kit (Get booked consistently

Renewed Confidence & Wellness (Yoga, mindset, and creative clarity

Strictly limited to 4 guests and 3 spots are already GONE.

If you’ve been waiting for a sign to take your DJing from a hobby to a powerhouse brand, this is it.

Don’t let this final spot slip away.

Get Your Free Instagram Audit + Personal Voice Review from Paul

"I'll analyse your profile, content strategy, and give you 3 actionable tips to start growing TODAY"

Have a great week and once again Happy New Year.

Keep Rockin your socials,
​Paul