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✉️ Welcome to the Rockin Social Media Newsletter

Hey there,

I’m Paul, founder of Rockin Social Media.
Every week, I share short, straight-talking emails that help DJs, creatives, and business owners grow online without paid ads or confusion.

At the bottom of the Newsletter you will see a link to my new 30 minute FREE Discovery call to discuss your growth on Instragram. If you want help with your bio or content ideas hit me up.

As always, No jargon. No fluff. Just real advice that helps you stand out, save time, and turn followers into paying fans.

If that sounds good, keep an eye on your inbox, every Thursday.

Let's Keep Rockin our socials together,
​Paul​
🎧 Rockin Social Media

I want to give you something quick today that can make a massive difference to your reach this week. No stress. No faffing.

Here it is…

WEEKLY TIP

Stop posting content with no hook.

Most people lose the viewer in the first two seconds. The intro is flat, slow, or confusing and the algorithm won’t push a video that people skip.

A strong hook pulls people in and keeps them watching longer, which boosts reach and watch time.

Here are three hooks you can use straight away:

1. “If you’re a DJ struggling with [X], listen to this…”​
Clear, direct, relatable.

2. “Most people get this wrong…”​
Curiosity pulls them in instantly.

3. “Here’s what I’d do if I was starting again…”​
Positions you as the expert without shouting about it.

Try this on your next reel and you’ll see a difference.

Quick action for you

Before you post anything this week, ask yourself:
​“Would I watch this past the first 2 seconds?”

If the answer’s no, tighten the hook.

If you want help with this… book in that FREE 30 minute Discovery call.

NEW PODCAST EPISODE

Episode 17: How To Start Your Own Event as a DJ | Stop Waiting for Bookings and Build Your Brand

This week’s episode of The Rockin Social Media Podcast is Part 4 of my new series Amplify Your Brand for DJs. Most DJs sit around hoping promoters notice them. The smart ones take control and build their own night.

That’s what this week’s podcast is about.
How to start your own event without losing money or your mind.

Here’s what we cover:
• why running your own night gives you power
• how to pick the right venue
• the traps that leave DJs stressed or broke
• how to promote your night properly
• tickets vs free entry
• what to do after the event so things grow
• simple mistakes to avoid
• honest stories from my own journey

If you want more bookings, more confidence, and a stronger brand, this episode will help you move forward fast.
​WATCH THE EPISODE BELOW

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or you can listen on Apple Podcasts and Spotify Podcasts.

LISTEN HERE ON APPLE PODCASTS

MI CASA ES TU CASA RADIO SHOW 138

Thanks to everyone who tuned into my Beach Grooves Radio show last Friday, the music was unreal from start to finish! If you love your house music with a soulful edge to it this one’s for you.

The replay’s live now on Youtube. Perfect for your weekend soundtrack 🎶 And I'm back on the radio tomorrow morning from 11am Spanish time 10am UK time, listen on 103.5FM here in Marbella or at www.beachgrooves.com around the world.

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DJ BRANDING RETREAT IN SPAIN 2026

My DJ Branding Retreat in Estepona, Spain (May 14–18, 2026) is nearly sold out only one space left. The reason for the small number is so I can make sure that this retreat is tailored to your exact needs and to give you one to one coaching and advice on whatever you are struggling with when it comes to growing your DJ career or business.

What you’ll get:
🎯 DJ training (mixing, phrasing, effects)
🎯 Brand & messaging coaching (get noticed, not lost)
🎯 A full 30-day content plan to turn your ideas into action
🎯 Press kit, booking pitch script, visuals & crisp bio
🎯 Intention & Goal setting, wellness support & one-to-one coaching
🎯 A creative “crew” small group, max 4 people for accountability & connection

By the end you won’t just have ideas, you’ll walk away with clarity, confidence, and real tools to grow your career.

Want in? 💡 Check the link below for more details. Let’s make magic happen together.

FIND OUT MORE AND BOOK THE LAST PLACE

NEW GIGS ANNOUNCED

December is looking big. I’m flying back to the UK for three gigs and I can’t wait to get behind the decks again.

5th December | Romano Lounge, Colchester​
6th December | Casa, Great Dunmow​
Both nights we’re celebrating 10 years of Mi Casa Es Tu Casa.

Then I’m back on 27th December playing for Funky Dory at Acanteen in Chelmsford for their New Years Eve Warm Up.

If you’re nearby, come say hi and let’s finish the year strong. 🎧🔥

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TICKET LINK FOR FUNKY DORY EVENT

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That’s it for this week’s Rockin Social Media Newsletter 🎧

Thanks for reading this week’s newsletter and being part of the Rockin Social Media community.

Remember, stop posting like an amateur and start showing up like a brand.

NEW SERVICE OFFER

If you want me to help you clean up your content plan and make your socials actually work, book a NEW 30 minute Discovery call for advice on your Instagram page

FREE 30 MINUTE DISCOVERY CALL

Next week, I’ll share All the latest updates to the Instagram app and trust me, there has been many.

Keep Rockin your socials,
​Paul